Site Map
Contact Us
Sign up: The Marketplace MasterTM 
our e-newsletter on professional 
service firm marketing 

 Enter your email address: 

back issues 
Marketplace Masters Home About the Book Benchmark Your Firm About Suzanne Lowe News and Reviews Press Resources Consulting Services

 

 

 


Site Map

Home

Book Details
How to Order
Excerpt
Eleven Competencies for Marketplace Mastery

  1. Market research
  2. Forecasting & trends analysis
  3. Competitive intelligence
  4. Differentiation
  5. Data mining
  6. Cultural alignment
  7. Account planning & relationship management
  8. Measurement & ROI
  9. Research & Development
  10. Technology & new services
  11. Embedding innovation

Benchmark Your Firm

About the Author, Suzanne Lowe

News & Reviews

Press Resources
Press Release
Author Bio
Eleven Competencies for Marketplace Mastery
Excerpt
Author Photo
Book Jacket Image
Corporate Backgrounder
Praise
Request Review Copy

Email Newsletter: The Marketplace MasterTM

Contact
     

 

 

 
Home | Book Details | Benchmark Your Firm | Author | News & Reviews | Press Resources | Consulting | Contact | Blog | Site Map

Marketplace Masters: How Professional Service Firms Compete to Win by Suzanne Lowe

© 2008 Expertise Marketing LLC, All Rights Reserved    Privacy Policy